Ross Plants & Flowers Launches Second Location in Allentown

Ross Plants and Flowers in Orefield has been in business since 1938, and now, it's blossomed into a second location, of sorts, in Allentown. Monica Yurconic-Groff was brought into the world of plants thanks to her husband, Mike—a certified arborist who has spent his whole life working with plants—and she has learned to love it. But Yurconic-Groff says, “This location reflects more of me.”

The new location, formerly Paisley Peacock, which she is spearheading, features some parts of Ross Plants that the community knows and loves, but it has an added boutique element. Yurconic-Groff wanted to create a space that makes people feel good and that they want to come in and explore. It features candles, small plants, teas, lotions and even jewelry. The new shop is smaller than Ross Plants in Orefield and doesn't have a greenhouse, which is one of the reasons she can have her candles and lotions sold. (The greenhouse made this impossible due to the heat.) Yurconic-Groff's ultimate goal is to spread joy across the Valley through a positive shopping experience that will be complementary to what her husband is doing at Ross Plants.

7525 Tilghman St., Allentown | 610.391.1999 | rossplantsandflowers.com