Relaxed, upscale and unpretentious are the words used to describe the salon and boutique run by owners Amanda King and Julie Casciano. Shop an eclectic mix of old and new styles, hand-selected by this fashion-forward team.
How did the concept to combine a salon and boutique come about?
Julie and I had been working together for ten years at another local salon/spa, and we had wanted to branch out and have more freedom with the services and products that we wanted to offer. We knew the concept of combining a salon and boutique would be the optimal choice because it would allow us to follow our passions and be more creative.
Tell us about the products offered in the boutique.
We have a few lines that are staples to Apotheca: Davines hair care, Little Barn Apothecary, Face Stockholm and Wella. We also like to incorporate independent product lines that we discover.
How do you go about selecting the featured items? How do you remain hip and trendy?
Our boutique is always changing. We meet with showrooms on a steady basis to find new designers and stock up on best sellers with our favorite lines, such as Knot Sisters, Rolla's and Chaser.
Tell us about an item that continuously flies off the shelves at the boutique.
Right now, I would have to say it is the Blue Yarrow and Geranium Cleansing Oil from Little Barn Apothecary. It's an organic product that is formulated to remove dirt and makeup while deeply hydrating the skin. It's the perfect product for this upcoming winter season.
What steps does Apotheca take toward being eco-friendly?
All of the lines we carry are not tested on animals. For the shampoos and conditioners we sell, we offer a discount for those who return the bottles and refill to promote limiting waste. We also actively recycle.
What's one super-unique product that readers would be surprised to find?
A natural cream deodorant from Lulu Organics is a staff favorite.
Tell us about the services offered at the salon.
We offer a multitude of hair services, from a simple blow-out to extensions. We also offer brow shaping, full-body waxing, organic spray tans, nails and, coming soon, lash extensions.
Name one hair or beauty product you just can't live without!
Hair refresher from Davines for those in-between-hair-washing days.
101 E. 3rd St., Bethlehem | 484.821.1497 | apothecasalon.com
