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Owner Ashley Banks says Sew-In Love had been on her mind for about two years before she launched the business in January 2024. Previously known as Banks Beauty Bar, she wanted to adjust the salon’s focus. “I felt now was the perfect time to completely rebrand,” she says. “The Valley needs a salon that has extensions and hair care as its focal point.” Sew-In Love offers every type of extensions, from tape-ins to keratin bonds to traditional sew-ins. “I stay on top of new methods so we’re always offering the most innovative installs,” she shares. The salon also offers cuts, colors and other hair-care treatments for issues like breakage and thinning. Banks says that the salon’s design has undergone a complete transition. Gone are the Tim Burton vibes of Banks Beauty Bar and in is a very bubbly pink. “It’s giving fun girl. Sew-In Love embodies exactly where I am in life. I’m happier, I’m blessed and very much in love with how things are going,” she says.
909 N. Sherman St., Allentown | 267.354.0416 | Instagram
Published as “Trending Now” in the May 2024 edition of Lehigh Valley Style magazine.
