What are you most proud of about the work that you do?
I view HR as a part of the heartbeat of the organization. The work that we do every day plays an integral role in the success of the organization. I am most proud of the strategic support and expertise we provide to enable profitability, growth, sustainability and so much more. In my role, I am able to impact the full employee experience. From the recruitment of new employees, the well-being of current employees, training and development, to our culture of belonging and diversity—it is exciting and rewarding work!
What have you loved about building a career here in the Lehigh Valley?
I have had professional opportunities here in the Valley that will be with me for a lifetime, but what I have loved even more than the experience is the people. I have met people from so many different backgrounds with incredible experiences, stories and perspectives. They have taught me the true power in embracing our differences, celebrating diversity and challenging the status quo. There is a strong community of people here committed to making the Lehigh Valley a great place to work, live and play. We have incredible places to shop, explore history, for leisure and to eat good food. But in my opinion, the true beauty of the Lehigh Valley lies in its people.
In what ways do you involve yourself in the Lehigh Valley community?
I have had the opportunity to give time, talent and treasure to some amazing causes including Historic Bethlehem Museums and Sites, YWCA, African American Business Leaders Council (AABLC) and LINC’s DEI (Diversity, Equity and Inclusion) committee. The one I am currently most passionate about is Valley Youth House. I serve on the Board of Governors as well as their DEI and HR committees. Their mission is to be the catalyst for youth to achieve their desired future through genuine relationships that support families, ensure safe places and build community connections. The work that we do today truly supports the next generation of Lehigh Valley residents and leaders.
Natasha Ljuljic (Voices of the Valley), S21E5
Published as “3 Questions With” in the August 2023 edition of Lehigh Valley Style magazine.
