For Whitney and Chris Carullo, it feels like just yesterday that they were sitting on the couch talking about how they should open a gym. They were so fed up with the typical gym atmosphere. “It was the opposite of results driven,” says Whitney. “Coaches competed against one another for clients and there was absolutely no community. I’m sure everyone has been in one where the front desk doesn’t know your name and the trainers could care less if you drop a weight on your face.”
She remembers the conversation with Chris in regards to what they would name it: “We didn’t want something too hard-core or even mediocre. We wanted something that spoke to everyone. That represented a way of life. That’s when we came upon Liven Up. If you look up ‘liven up’ in the dictionary, it means to awaken, to invigorate, and simply to become alive. It was everything we wanted to stand for.”
They recently polled members on what Liven Up meant to them. There were words like motivation, community, fun, accountability, results, energy, and so on. But one word that stuck out more than any other was FAMILY. That’s when they knew Liven Up had become everything they sought it out to be. It is truly a place where everyone works together to accomplish a common goal: to live life to the fullest.
Liven Up Health and Fitness is a personal training facility that specializes in results-based fitness programs and healthy lifestyle guidance, empowering the lives of all who walk through the doors. They have been serving clients in the Lehigh Valley since 2012 and are proud to be a locally owned and operated business. Great service, highly educated trainers, and members who get results are all part of the quality-driven club.
Their mission is to improve overall health and fitness, enhance quality of life and to empower people to be the best they can be. The goal is to transform the way people think about health, fitness and success in life. This is achieved through professional coaching and design of exercise and conditioning coupled with proper nutrition in a fun, challenging and educational environment, conducive to success for each client. Liven Up is very serious about building long-term relationships, achieving amazing results and always upholding the highest commitment to excellence.
All are invited to become a part of the Liven Up Health and Fitness family, where everyone is very passionate about the profession, committed to the mission and dedicated to serving all in a positive, successful environment.
57 S. Commerce Way Suite 140, Bethlehem | 610.625.4484 | livenupfitness.com
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