One of the things you quickly discover when you move from one state to another within the U.S. is that not all states were created equal when it comes to wine distribution. Following the repeal of Prohibition in 1933, each state was left to decide and implement its own regulations regarding alcohol sales and consumption for their residents. This led to a patchwork of laws that vary greatly between states. Consequently, the “purchasing experience” for a bottle of wine when you live in Washington DC or California is very different from what wine consumers might go through in Pennsylvania.
Several states across the country allow wine distribution through independent merchants, small and large grocery chains or convenience stores (and to my surprise, even pharmacies sometimes!). Internet wine sales directly from wineries, retailers or wine clubs mean that customers in those states have a great and competitive choice. In summary, these lucky wine consumers have access to all the wines produced or imported to the U.S.
Pennsylvania is a “Wine Monopoly state” run by the Pennsylvania Liquor Control Board (PCLB), which has total control over the distribution: Wine can only be purchased through the state stores’ network.
Well, this is about to change slightly as a “Historic Bill” was signed a few months ago. I like the term “historic” because it is indeed a step forward from the old rules, which have not changed much since the times of bootlegging and speakeasies. Still, whether these changes dramatically affect wine consumers in Pennsylvania is yet to be confirmed.
First of all, wine consumers across Pennsylvania will benefit from extended hours at wine stores. Stores can also open on Sunday and some holidays. This will definitely help with the logistics of planning a dinner party or last-minute shopping needs (and will save consumers from a trip to a neighboring state). Stores will also have more flexibility with prices and can offer coupons, sales and membership programs. Besides, the new law modifies the way the PCLB builds their prices and this should result into better deals for consumers. One can only hope!
Pennsylvania residents can also receive up to 36 cases of wines annually from out of state wineries as long as these wineries have the correct shipping permit with the PCLB. In addition, this means local wineries based in Pennsylvania are now allowed to ship all other the country. There is a big benefit for local wineries in Pennsylvania! What has not changed though, is that consumers based in Pennsylvania still cannot order wines from online retailers and have wine delivered to their door (legally at least!). Therefore the choice of imported wines for Pennsylvania consumers is still limited to the assortment available at the PLCB.
A big development following the new bill is that access to wine should be improved with the ability for some grocery stores to sell wines. This applies only to a limited selection of chains (basically the ones that already have the license to sell beer) but is a step forward nonetheless.
Personally, what I find to be the most interesting aspect of the new law is that licensed restaurants and hotels can get permits to sell wine for off premises consumption. Wine consumers will undeniably appreciate the added convenience of these small wine shops. Wouldn’t it be nice to be able to purchase a nice bottle of wine for tonight’s dinner while walking downtown? I hope restaurants and hotels take the opportunity of opening “wine boutiques” that differentiate themselves from the state stores.
I believe that offering tailor-made wine selections, wine education and enhanced services can change the wine scene in Pennsylvania while developing local businesses. These wine shops or boutiques could be an opportunity to change consumers’ perception of wine by presenting personalized advices from wine specialists and hosting private classes and tastings. More importantly it could improve the whole wine purchasing experience in Pennsylvania!
I will certainly raise my glass to this prospect. Cheers!
About the Author
Céline Riquelme is an International wine specialist, wine consultant and wine blogger.
A native of France, Céline has worked and lived throughout Europe and the USA and holds the Diploma of the WSET (Wine & Spirit Education Trust). Céline founded “Three Cheers Wine Solutions” based in Center Valley to share her knowledge and passion for wine. Céline helps clients select the best wines to serve during their special events and hosts tailor-made wine tasting experiences as well as wine educational classes. Occasions range from small parties (private dinners, bridal showers) to large gatherings (weddings, networking and charity events, corporate team-building…)
Céline also provides consulting to restaurants to optimize their wine list, train their staff and enhance the restaurants’ profile through wine related events.
To learn more about hosting a private wine tasting or get advice regarding wine selection for a future event threecheerswine.com
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